IiNdlela ezi-5 ezinkulu zokuNgcakaza (2022)

Ukutya ngokutya kumkile kumkhwa oqhelekileyo ukuya kwishishini lezigidi ngezigidi zeedola.

Kwaye indawo ikhula ngokukhawuleza ngenxa yokutshintsha izinto ezikhethwa ngabathengi, izithintelo zokutya kunye nokunye.

1. Amashwamshwam njengezidlo

Indlela yokuphila exakekileyo kunye nokuncipha kokufikelela kwiinketho zokutyela kwindawo yokutyela kukhokelele ekubeni abantu abaninzi batshintshe ukutya bafake amashwamshwam.

Malunga ne-70% yeminyaka eyiwaka ephononongwe ngo-2021 yathi bakhetha ukutya okulula kunokutya.Ngaphezulu nje kwe-90% yabantu baseMelika abaphononongwayo bathi batshintshe isidlo esinye ngeveki kunye ne-snack, kunye ne-7% bathi abatyi ukutya okusesikweni.

Abavelisi baphendulile.Imakethi yeemveliso ezithatha indawo yokutya kuqikelelwa ukuba iza kukhula kwi-CAGR ukuya kuthi ga kwi-7.64% ukusuka ngo-2021 ukuya ku-2026, ngokukhula okukhulu kwimakethi yaseAsia-Pacific.

Ngokutya amashwamshwam athatha indima ebaluleke ngolo hlobo yesondlo kunye nokuhlutha, i-51% yabaphenduli kwi-poll yehlabathi bathi batshintshele kwi-high-protein treats.

2. Amashwamshwam abe “kukutya kweMood”

Ukutya okune-snack kubonwa ngakumbi njengezixhobo ezinokunceda ekuphuculeni imo kunye nolawulo.

I-snacks entsha ibango lokukhuthaza ukuzola, ukulala, ukugxila kunye namandla ngokusebenzisa izithako ezinjengeevithamini, i-nootropics, amakhowa kunye ne-adaptogens.

3. Abathengi bafuna iiFlavors zeHlabathi

Imarike yokutya yezizwe ngezizwe kulindeleke ukuba ikhule kwi-CAGR ye-11.8% ukuya ngo-2026.

Kwaye ngeepesenti ezingama-78 abantu baseMelika babeka uhambo njengenye yezinto abaziphosayo kakhulu ngexesha lo bhubhani, iibhokisi zokubhalisela i-snack zehlabathi zinokunika incasa yamanye amazwe.

I-Snackcrate ikhwela lo mkhwa ngokunikezela ngeendidi zamashwamshwam ezivela kwihlabathi liphela.Inyanga nganye igxininisa kumxholo wesizwe owahlukileyo.

 4.I-Snacks eSekwe kwiZityalo Qhubeka Ukubona Ukukhula

"Isiseko sezityalo" ligama elibethelwa kwinani elikhulayo lemveliso ye-snack.

Kwaye ngesizathu esihle: abathengi baya bekhangela ukutya kunye nokutya okusebenzisa ikakhulu izithako zezityalo.

Kutheni kunomdla ngokukhawuleza kwiinketho ze-snack ezisekelwe kwizityalo?

Iinkxalabo zempilo ikakhulu.Ngapha koko, phantse isiqingatha sabathengi bathi bakhetha ukutya okusekelwe kwizityalo ngenxa "yezizathu zempilo jikelele".Ngelixa i-24% ibika ukuba ifuna ukunciphisa ifuthe labo lokusingqongileyo.

5. I-Snacks Go DTC

Phantse i-55% yabathengi bathi ngoku bathenga ukutya kubathengisi abathe ngqo ukuya kubathengi.

 Inani elikhulayo le-DTC-first snack brands lifumana inzuzo yalo mkhwa.

Ukuqukumbela

Oko kuqukumbela uluhlu lwethu lweendlela zokutya ezisetyenzisiweyo ukushukumisa indawo yokutya kulo nyaka.

Ukusuka kwiinkxalabo zozinzo ukuya kugxininiso kwisidlo esisekwe kwisityalo, enye into edibanisa uninzi lwale mikhwa kunye kukungagxininisi kwincasa.Nangona incasa ihlala ibalulekile, ama-snackers anamhlanje abeka ubunzima obuninzi kwizinto ezingqongileyo kunye nempilo.

www.indiampopcorn.com